0 Ismaya launches flood relief campaign

Ismaya Group is holding a “Save Jakarta” flood relief campaign following recent widespread flooding in the capital city. The charity campaign kicked off on Jan.18 and will last until Feb.1, 2013. Ismaya Catering Co donated hundreds of boxes of ready-to-eat food to flood victims through the ACT (Aksi Cepat Tanggap) on Jan.18. ACT is a humanitarian organization focused on disaster management, covering emergency, rescue, medical, relief, reconstruction and recovery (www.act.or.id). 

Ismaya is also donating Rp 50,000 from every Breakbot (DJ Set) ticket sold at Blowfish on Jan.18. “From the ticket sales, Ismaya managed to raise Rp 43.2 million for ACT from the 864 tickets sold that night,” said group co-founder and marketing director Christian Rijanto. Starting Jan.20, Ismaya is putting up a universal “Save Jakarta Menu” at all Ismaya group establishments in Jakarta, with a variety of food and beverage items from different brands. “All profits from that menu during the campaign will be donated to ACT,” he said. All proceeds from the campaign will be donated to ACT via Bank Central Asia, account number 676-030-3133.

source : the jakarta post